Fantastar has partnered with betting company PointsBet to create a free-to-enter $1 Million NBA sweepstake, allowing sports fans to pick the 8 finalists of season 2018/19 NBA East and West Conferences.
Gearing up for its US Sportsbook launch, PointsBet released its first US advertising campaign ‘The Answer’ featuring Allen Iverson. The former Philadelphia point-guard and NBA Hall of Famer is considered one of US sports’ most controversial and pioneering characters, characteristics driving PointsBet US launch. The $1 Million NBA Sweepstake is part of PointsBet’s strategy to acquire customers in the emerging US Sportsbook betting sector.
The NBA Sweepstake responsive website has been optimised for easy play and sign up on mobile devices. Check it out here: https://nbamillion.pointsbet.com